The Smile Generation®
The Smile Generation® connects you to trusted, local and affordable dentists. Below are some projects I worked on during my time at the company. I worked as a graphic designer there for four years.
New Year New Benefits Campaign
The New Year New Benefits campaign is an annual campaign for Pacific Dental Services® Kid's Dentistry Brand encouraging parents to take advantage of their child's newly renewed dental benefits. The theme I conceptualized for this year was "Be Healthy. Be Happy."
"Just like you, we want the best for your kids. And we believe a healthier, happier smile is a key ingredient to getting there."
The idea of the campaign was to show kids and their parents that they can be anything they want to be, whether it's being brave, being silly, being loved or being kind, all while having a healthy smile.
Conceptualized theme and design for flyers, mailers, social posts, and landing pages.
T-Shirts
One of my favorite things to do was design t-shirts! These are two of many t-shirts designed I created.
Serve Fiji Shirt
Every year The Smile Generation's Serve team goes to Fiji to provide dentistry to those who need it. When I designed this t-shirt, I was very inspired by Polynesian art and tribal patterns.
Earth Day Shirt
This t-shirt was designed in honor of Earth Day 2018. The theme was "Healthier oceans, happier planet." I had created another iteration for the Earth Day shirt with the copy, “Make Cleaner Waves”, but the “Healthier Oceans, Happier Planet” shirt was chosen for the final design.
Facebook Ads
